Paper Tips Part 7:
The Printing Process

If your budget allows for specialty printing processes, such as embossing, foil stamping, letterpress and the like, make sure your paper is suitable for these techniques. Look at printed samples. They are available and you just have to ask for them.

As digital printing becomes more and more popular, be aware not to speck a digital sheet for an offset press and vice versa. Digital printing papers are made specifically to perform under the high heat/low moisture conditions of a digital printer or press. Offset papers are manufactured to perform at low temperatures and with liquid inks.

You will see that many mills offer digital side lines for their established grades and there are more coming into the market all the time -- from white sheets to metallic papers that run with ease on digital presses.

Using the right paper for the printing process, whether digital, offset or specialty, eliminates one variable in print production that can cause problems -- and we don't have time for problems.

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Here are 10 tips for choosing the right paper for your job:

1. Consider Paper Early On                         6. Recycled Content 
2. Personality                                                        7. The Printing Process
3. Finish                                                                     8. End Usage and Distribution
4. Color and Brightness                                   9. Price
5. Weight                                                                 10. Availability

Did you pick the right paper? Picking paper for your project can be a daunting task. You should never pick just any paper. The appropriate paper is always the best paper. In a rush? COMING SOON: Save yourself some time and fill out our online quote request form.

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